About Us


 Our History 

TOVISA was founded at Hong Kong in 1999, focusing on the collection and trading of gems and jewelry. In 2005, it opened a number of jewelry and silver jewelry stores in Shenzhen、Hong Kong.  In 2017, we moved its headquarters to Los Angeles and created the Alicia-Jewelry brand. 

 Our Mission

Alicia-Jewelry:To get beauty, To treasured lover. 

Alicia-Jewelry is located in Los Angeles, a city with pleasant climate. The charming SoCal style has been inadvertently integrated into the brand, and Alicia brings it to people who love beauty, to get beauty to treasured lover.

Attention to detail is what separates the sleek look from the timeless style. That's what has long driven Alicia-Jewelry to provide elegant, high-quality jewelry for everyone.We didn't stop there.

We have revolutionized the industry with our disruptive online business model, allowing people to purchase extraordinary, high-quality gemstones and jewelry at great value.

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